WEICHAI NEW ENERGY COMMERCIAL VEHICLE Co., Ltd. made a new breakthrough in overseas exports.

On November 21, 61 Chinese-made light-duty trucks gathered in Qingdao Port and officially set off for a distant country − Ecuador. This batch of light-duty trucks is made by WEICHAI NEW ENERGY COMMERCIAL VEHICLE Co., Ltd. The order is another achievement of the internationalization strategy, marking the beginning of WEICHAI NEW ENERGY COMMERCIAL VEHICLE Co., Ltd. in the South American market.

With SDAC LOGO, "Made in China" sets sail.

The light-duty trucks exported in this batch are of the best-selling models of WEICHAI.

In terms of power, the models are equipped with WEICHAI's new generation of high-end fuel engines + Fast transmissions + HanDe rear axles. The three core components form a superior powertrain with strong power, high reliability, low consumption, and fuel saving. The third-generation Japanese tuned chassis system is provided and achieves lightweight, high load bearing, and stability. In terms of intelligent configuration system, the models are equipped with 360° all-around auxiliary driving control device to achieve safe driving with intelligent technology, and at the same time, rich humanized configurations are provided to enhance driving experience.

Their appearances are slightly different from those of the domestic models, and the English LOGO of "SDAC" is added, with the English LOGO of "WEICHAI" on the left side of the front. SDAC stands for "super duty WEICHAI commercial." The appearance of the model represents the image of WEICHAI, highlighting the strong foundation and brand confidence of WEICHAI NEW ENERGY COMMERCIAL VEHICLE Co., Ltd.

The integration of resources effectively improves the efficiency of market expansion.

Ecuador is located in the northwest of South America, bordering Colombia to the north and Peru to the south, and the oil industry is its economic mainstay. With the stable economic development in recent years, about 140,000 trucks are sold annually in Ecuador, and the potential in Ecuador is huge. As China's eighth-largest trading partner in Latin America, Ecuador has frequent bilateral trading with China.

With the in-depth promotion of WEICHAI's internationalization strategy in recent years, Ecuador has been regarded as one of the important markets for expanding the American market. Through friendly communication and exchange, WEICHAI reached strategic cooperation with Automekano, a well-known local automobile company. WEICHAI has always attached importance to quality, relying on the strong intelligent manufacturing strength of WEICHAI Group, to output high-quality products to satisfy customers. Automekano has a nationwide sales and after-sales service network in Ecuador, which can provide a strong boost for the local development of WEICHAI. Through in-depth cooperation, the two parties aim to jointly provide high-quality products and services for local users.

In order to meet the needs of local users to the greatest extent, WEICHAI and Automekano conducted in-depth research and discussion on the terminal market in the early stage, fully understood the various pain points of users in the process of driving and loading and unloading, and made in-depth customization of exported trucks based on the road conditions in Ecuador.

The export to Ecuador is not only a classic case of WEICHAI and Automekano integrating the superior resources of both parties and improving the efficiency of market expansion, but also an important attempt of WEICHAI to implement the internationalization strategy. It is reported that WEICHAI may expand the scope of cooperation with Automekano in the next stage and continue to explore the Ecuadorian market to lay a solid foundation for the American market.

WEICHAI continues to accelerate the development of global markets.

In China's commercial vehicle industry, WEICHAI is a relatively young enterprise. The Company has closely grasped the development trend of the industry in recent years and seized the opportunities for enterprise development. In the face of soaring demand in overseas markets, WEICHAI actively explores the global market with an international perspective.

After signing an order for thousands of light-duty trucks with KAH ABTO International Auto Group in 2022, WEICHAI accelerated the pace of globalization in 2023, participating in international exhibitions, launching new trucks overseas, signing strategic cooperation agreements, etc. On March 31, WEICHAI exported the first batch of pure electric light-duty trucks to the Philippines, achieving the strategic ice-breaking of new energy light-duty trucks; on April 15, WEICHAI showed its new energy flagship LANDKING light-duty truck to overseas customers at the 2023 Canton Fair; on October 19, its new LANDKING light-duty truck was listed in Santiago, the second-largest city of Dominica, marking WEICHAI's official landing in the Caribbean across the ocean; from October 19 to 21, WEICHAI appeared at the first Electric Vehicle Summit in the Philippines, etc.

With the export to Ecuador, WEICHAI's overseas market has further expanded. At the same time, WEICHAI is constantly gaining the trust of overseas markets with its brand image of high technology and high quality.

 At present, the auto industry is facing a major change unseen in a century, and the trends of new energy, intelligence, and globalization are unstoppable. Through forward-looking layout of domestic and foreign markets, WEICHAI has achieved high-quality development step by step in the ever-changing market environment, and has a bright future.